FrauNetzwerkt

Frau Netzwerkt is a young, dynamic business club for women based on foundress Semra Eryilmaz's belief that you rise by lifting others. With networking at heart, it was a joy to help shape the brand.

Since the club's foundress, Semra Eryilmaz has Turkish roots she wanted a brand which embodies feminism, a pinch of spiritualism and a touch of orientalism. With all these ingredients we created a brand consisting of a wordmark with great emphasis on Frau (German for Women) and a pictogram based on the sacred geometry of the flower of life since all life comes from women - human mother or mother nature. Paired with a subtle colour palette of bright nude and honey melon tones, we've crafted a delicate yet luxurious brand with an oriental touch.

For the stationery, we've chosen a soft Letterpress on the finest Gmund Cotton paper. The colour matching tassels and the soft embossing of letterpress on cotton paper, give the brand its final touches and sets some beautifully tactile accents.